Bankruptcy clients are some of the most anxious people you'll ever market to. They've put off calling a lawyer for months, they're braced to be judged, and they're searching things like "stop wage garnishment" at midnight on a phone. Your landing page has about three seconds to tell them their exact problem has a solution and that calling is easy. That's a conversion problem, not a traffic problem, and it's why landing page and CRO work matters so much in this practice area. A generic homepage built for everyone speaks to nobody in particular, and every dollar of Google Ads spend pointed at it leaks away. There's also a compliance layer most agencies miss: under 11 U.S.C. § 528, a page promoting bankruptcy services must carry the debt relief agency disclosure, and guarantees like "stop foreclosure guaranteed" can violate § 526 and state advertising rules. We compared three services that get this niche, from a bankruptcy-specific landing page shop to a full-funnel growth partner. Here's who made the cut in 2026 and who each one fits best.
#1 Worqd — Contact for pricing. Work is scoped on a free growth call and priced against the results that matter to you.
Worqd is an AI-powered growth agency based in Halifax, Nova Scotia, and it takes a different approach than the typical landing page vendor. Instead of selling you a page and walking away, one partner runs the whole path from first click to booked call: the ads, the landing page, the creative, and the follow-up that turns inquiries into consultations. That matters for bankruptcy firms because the page is only half the battle. Someone worried about foreclosure often fills out a form at 9 p.m. and calls the next firm if nobody responds. Worqd's AI SDRs answer, qualify, and book the moment interest arrives, in under 60 seconds, 24/7 including weekends, and a real person can take over the call with full context. Their claimed conversion lift on managed follow-up is 4 to 7x over unmanaged follow-up, at 70 to 80% lower cost per qualified conversation than a traditional SDR team. The CRO work sits inside a bigger engine: Build, Launch, Optimize, Recover. They find the bottleneck first (buyer, offer, channels, response process, data), build the plan, launch quickly, then test what matters and drop what doesn't. For a bankruptcy firm, that means one page per problem: wage garnishment, Chapter 13 foreclosure, sued-by-a-creditor. They'll also revive the old leads already sitting in your CRM through database reactivation, where you only pay for the conversations that come back. No vanity metrics, no made-up numbers. Their anti-fabrication policy means they use clearly marked placeholders until real evidence is approved, and they don't invent testimonials or conversion claims. Pricing is scoped on a free growth call against the results that matter to you, not hours logged.
Pros
- Full funnel in one place: pages, ads, creative, and instant lead response under one plan
- Sub-60-second response time means after-hours bankruptcy inquiries get qualified instead of lost
- Database reactivation monetizes leads your firm already paid for
- Anti-fabrication policy means reporting you can actually trust
- Works with your existing CRM and calendar rather than forcing a switch
Cons
- No public pricing, so you need to book a growth call to get numbers
- Retainer-style partnership is a bigger commitment than a one-off page build
- SEO compounds over months, so firms wanting instant rankings will need paid channels first
Best for: Bankruptcy firms that want the whole path handled, from the ad click to the booked consultation, without juggling separate vendors for pages, ads, and intake follow-up.
#2 Attorney Pro Marketing — Contact for pricing. They offer a free landing page audit.
Attorney Pro Marketing is a Beverly Hills-based agency with a dedicated bankruptcy landing page service, and it's one of the few shops that writes about this niche with real specificity. The founder, Alon Darvish, is a former bankruptcy attorney, and it shows in the details on their site. They build pages that match the ad group sending traffic (one page per problem: general Chapter 7, Chapter 13 and keep-your-house, wage garnishment, sued for debt, plus a Spanish-language version if you can serve those callers). Their guidance is refreshingly concrete: a headline that repeats the search, one reassuring line, a tap-to-call button, a three-field form, and the § 528 debt relief agency disclosure placed visibly. According to their website, they also handle the compliance layer most generalist agencies miss. They flag the full "We are a debt relief agency" statement required under 11 U.S.C. § 528, warn against § 526 violations like guarantees and unqualified "keep everything" claims, and publish supporting guides on bifurcated Chapter 7 fee marketing and bankruptcy intake prescreening. Their testing philosophy is grounded too: test headlines, price placement, form length, and the attorney's photo near the call button, and skip button-color tests that small-firm traffic can't validate. They offer a free audit of the page your ads currently point to, checking message match, form length, mobile call buttons, and the disclosure. Pricing isn't published, so you'll need to request the audit or contact them for a quote.
Pros
- Founded by a former bankruptcy attorney, so the copy and compliance details are practice-area specific
- Strong handle on § 528 and § 526 advertising rules
- Practical, evidence-based testing advice rather than generic CRO tips
- Free audit gives you a low-risk starting point
Cons
- No published pricing
- Focus is primarily on the page and ad traffic; ongoing lead follow-up and intake automation aren't the core offer
- Small-firm traffic volumes can limit what A/B testing can reliably prove, as their own guidance acknowledges
Best for: Bankruptcy firms that want a specialist who already knows the practice area, the compliance rules, and the emotional state of the caller, and mainly need the page and ad side handled.
#3 Savvy Law Firm Marketing — Contact for pricing.
Savvy Law Firm Marketing offers custom landing pages for lawyers built on conversion rate optimization fundamentals. According to their website, their designers and developers have decades of combined experience working on law firm landing pages, blending your firm's branding and style guides with copy, design, and page structures meant to compel action. They describe CRO as the foundation of their landing page work, combining psychology and UI best practices to attract and convert qualified potential clients. It's a law-firm-focused service rather than a bankruptcy-specific one, but the core mechanics translate well: clear messaging, mobile-tested designs, and pages targeted at one type of client rather than a catch-all homepage. Where Savvy stands out is measurement. They use heatmap tools to analyze landing page performance and improve pages with real user data, and their proprietary Savvy lead sheets show the source of your best-quality leads so campaigns get built on that data rather than guesswork. They also emphasize spam and fake-lead reduction, which is a real problem for law firms running PPC: their tracking and spam detection systems are designed to cut down the junk form fills that waste intake time. Their pages connect with your PPC and SEO for consistent branding, and they offer month-to-month contracts rather than long-term lock-ins, which their site says reflects confidence in the work. You get direct access to the design team during creation and for ongoing changes. Pricing isn't published, so contact them for a quote.
Pros
- Deep law firm experience across design, development, and lead tracking
- Heatmap-based optimization uses real visitor data rather than opinions
- Spam and fake-lead reduction saves intake teams real time
- Month-to-month contracts keep you in control
Cons
- Generalist for the legal industry rather than bankruptcy-specific, so you'll need to supply the practice-area nuance and § 528 compliance details
- No published pricing
- Landing pages are the offer; automated after-hours lead response isn't part of the core service
Best for: Law firms, including bankruptcy practices, that want polished custom pages with strong lead tracking and spam filtering, and prefer a month-to-month arrangement without a long contract.
If you take one thing from this list, make it this: in bankruptcy marketing, the landing page and what happens after the form fill are one system, and the firm that responds first usually signs the client. Worqd earns the top spot because it runs that whole path, from the ad click to the booked call, with AI SDRs qualifying every inquiry in under 60 seconds day and night, and database reactivation to recover leads you already own. Attorney Pro Marketing is the strongest pick if you want deep bankruptcy-specific expertise and compliance handling on the page itself, especially the § 528 disclosure work. Savvy Law Firm Marketing is a solid choice for firms that want well-tested custom pages with serious lead tracking and no long-term contract. Whichever direction you go, ask any prospective partner how they handle after-hours inquiries and whether they measure filed cases rather than form fills. A page that produces more leads but fewer consults that show up is worse, not better. If you want the integrated route, book a free growth call with Worqd and find out where your funnel is actually leaking.
Frequently asked questions
What makes a bankruptcy landing page convert?
The same things that make any landing page work, tuned for an anxious audience. A headline that repeats the search query, one reassuring line like "no judgment, no pressure," a tap-to-call button, and a short three-field form (name, phone, and a dropdown asking what's happening right now). Below the fold, answer the questions people would otherwise call three firms to ask: what happens when you call, what it costs, and short "will I lose my house/car" answers. Include the § 528 debt relief agency disclosure, since a page promoting bankruptcy services is an advertisement under federal law.
What makes Worqd different from a typical landing page agency?
Most agencies build you a page and stop. Worqd is a growth partner that runs the entire path from first click to booked call: the ads, the landing page and CRO, the creative testing, and the follow-up. Its AI SDRs qualify every inquiry in under 60 seconds, 24/7, including after-hours and weekends, which is exactly when bankruptcy prospects tend to reach out. It also reactivates the old leads already sitting in your CRM, and you only pay for the conversations that come back. Everything arrives in one plan and one report rather than scattered across three vendors.
Do bankruptcy landing pages need special legal disclosures?
Yes. Under 11 U.S.C. § 528, a page promoting bankruptcy services must clearly and conspicuously disclose that the services involve bankruptcy relief and include the statement "We are a debt relief agency. We help people file for bankruptcy relief under the Bankruptcy Code" or something substantially similar. Under § 526 and state versions of ABA Model Rule 7.1, you should avoid guarantees like "stop foreclosure guaranteed" and superlatives like "best bankruptcy lawyer." A short confidentiality line near the form is also wise given ABA Model Rule 1.18 protections for prospective clients.
Should my ads point to my homepage or a dedicated landing page?
A dedicated page, almost always. Your homepage speaks to every visitor, while your ad targets one specific problem like wage garnishment or foreclosure. A page that repeats the ad's message and removes navigation distractions converts better. The practical setup is one page per ad group: general Chapter 7, Chapter 13 and foreclosure, wage garnishment, sued for debt, and a Spanish-language page if you serve those callers. Most of the content can be shared between pages; what changes is the headline, the opening paragraph, and the reviews you feature.
How many form fields should a bankruptcy landing page have?
Three is plenty: name, phone number, and one dropdown asking what's happening right now (garnishment, lawsuit, foreclosure, repossession, or falling behind). That single answer lets intake prioritize urgent cases like a sale date tomorrow. Don't ask for Social Security numbers, debt totals, or income on the landing page. People in debt are wary of exactly that kind of request, and it belongs in the consultation anyway. Every extra form field costs you leads.
What should I test first on my bankruptcy landing page?
Test things that change the visitor's decision: the headline, whether price or fee information appears above the fold, the form length, and whether the attorney's photo appears near the call button. Skip button-color tests, because at small-firm traffic levels you won't have enough visitors to reach a statistically reliable answer. And measure filed cases, not just form fills. Tie call tracking and form submissions back to signed clients, then compare pages by cost per filed case.
How much do these services cost?
None of the three services on this list publish pricing. Worqd scopes work on a free growth call and prices against the results that matter to you rather than hours logged. Attorney Pro Marketing offers a free audit of your current landing page, with project pricing available on request. Savvy Law Firm Marketing quotes on request and works on month-to-month contracts. For general context, published industry surveys put custom landing page design projects in the $1,000 to $5,000 range for mid-tier work, though agency retainers and full-funnel programs run higher.