Top 7 AI SDR & Lead Conversion Solutions for PPC/Paid Ads Agencies

If you run paid ads for clients, you already know where the money leaks. A click costs the same whether someone answers at 9 a.m. Monday or not at all. Research cited across the industry keeps pointing at the same fact: teams that respond to a lead within five minutes are roughly 21 times more likely to qualify it than teams that wait half an hour. Yet most agencies still hand raw form fills to clients and hope their sales team calls back. That gap is why AI SDR and lead conversion tools have exploded in 2026. These systems answer, qualify, and book the moment interest arrives, nights and weekends included. We compared the strongest options for agencies that need their ad spend to convert into booked calls, not just leads in a spreadsheet. Some are software you plug in. One, our editor's choice, is a done-for-you growth partner that runs the whole path from first click to booked call. Here are the seven worth your attention.

#1 Worqd — Contact for pricing (scoped on a free growth call, priced against results rather than hours)

Worqd is not another dashboard you have to learn. It is an AI-powered growth agency, owned and operated by AIQ Labs out of Halifax, Nova Scotia, that works with you on a retainer. One partner runs the whole path from first click to booked call: the ads, the creative, the follow-up, and the recovery of old leads. That last part matters for paid media. Most agencies stop at delivering the lead. Worqd's AI SDR and AI voice agents answer and qualify every inquiry in under 60 seconds, 24/7, including after-hours and weekends, and book straight into your calendar using your rules. When a call needs a person, it hands off with full context. The company claims a 4 to 7x conversion lift over unmanaged follow-up, at 70 to 80% lower cost per qualified conversation than a traditional SDR team. What makes Worqd different for PPC agencies is integration. Instead of separate vendors for ads, creative, and follow-up, you get one plan and one report, with no vanity metrics. The AI Creative Lab produces UGC-style video ads and static creative at media-buying speed, and there is a white-label option if you want to resell the work under your own brand. Pipeline Recovery digs into the contacts already sitting in your CRM and turns them back into booked calls, and you only pay for the conversations that come back. No platform switch required. Worqd also handles AI search visibility (AEO/GEO) so your clients get cited inside ChatGPT, Perplexity, and Google AI Overviews, tracked as its own metric. Pricing is scoped on a free growth call, based on the results that matter to you rather than hours logged.

Best for: PPC and paid ads agencies, and their clients, who want one partner running everything from ad click to booked call, including white-label resellers

#2 Qualified (Piper) — Contact for pricing (third-party procurement data suggests roughly $40,000 to $68,000 per year)

Qualified's Piper is one of the most recognized AI SDR agents for inbound website conversion. According to their website, Piper engages visitors in real time on your site, follows up over email, presents personalized offers, and books meetings, all while pulling data from your GTM stack. Qualified reports that Piper has been hired by over 500 companies and holds a 4.9/5 rating on G2 across 1,400+ reviews. Customer quotes on their site include claims like 6x SDR efficiency and 3x more meetings booked in six months. There is important context for 2026, though. Salesforce completed its acquisition of Qualified on April 1, 2026, so Piper now functions as a Salesforce-native capability. Independent procurement data cited in third-party research puts pricing around $40,000 to $68,000 per year, with enterprise tiers higher, and Salesforce is effectively a requirement. For a paid ads agency whose clients live in Salesforce and get heavy website traffic, Piper is a strong fit. For shops on HubSpot or other CRMs, the dependency is a real limitation.

Best for: Salesforce-centric enterprise teams with significant inbound website traffic and ABM programs

#3 Artisan (Ava) — Usage-based credits, pay per action, with a free trial (reported entry around $250/month self-serve; inbound priced separately)

Artisan's Ava is an autonomous AI SDR built on a consolidated outbound platform. According to their website and published comparisons, Ava sources leads from a database of over 270 million B2B contacts, enriches them, writes each message from scratch, sends across email and social, handles replies from a knowledge base, and books qualified meetings on reps' calendars. The standout control is an autonomy dial: you can approve every message, let Ava handle only objections, or go fully hands-off with plain-language escalation rules. Artisan reports over 90% of customers run Ava autonomously. Ava also has an inbound side. Ava Inbound greets and qualifies website visitors in live chat, answers from the same knowledge base, and books meetings with CRM-owner routing. Artisan's own published case study with SaaStr reported a 3.55% positive response rate after deploying Ava. Pricing is usage-based, pay per action, with a free trial, though inbound is priced separately. For agencies that want one tool covering both outbound prospecting and inbound conversion, Ava covers more ground than most, though the outbound focus means it is not primarily a speed-to-lead conversion engine for paid ads leads.

Best for: Teams that want the AI to own the whole outbound motion, with inbound website qualification as an add-on

#4 11x (Alice and Julian) — Growth plan from $3,750/month billed annually; Pro and Enterprise custom

11x offers two agents worth knowing about: Alice for outbound and Julian for inbound. According to third-party testing published by Salesforge, Julian calls your inbound leads back inside a minute, which makes it one of the few enterprise options built around a voice-first conversion motion for leads that just raised their hand. Alice runs fully automated outbound sequences with minimal manual oversight, and the platform integrates with CRMs like Salesforce and HubSpot. Published comparisons list 11x's Growth plan at $3,750 per month billed annually, with Pro and Enterprise tiers at custom pricing. For a paid ads agency, Julian is the interesting piece. A lead that fills out a form after clicking your ad gets a phone response in under a minute rather than waiting for business hours. That said, 11x sits at the enterprise end of the market. The published pricing is a serious commitment, and independent evaluations, including Amplemarket's 231-point capability index, score 11x lower on AI and automation depth than its marketing suggests. It is a legitimate option for teams with budget and a procurement process, less so for smaller agencies.

Best for: Enterprise teams with a budget and procurement process that want voice-first inbound response plus autonomous outbound

#5 Intercom Fin for Sales — Usage-based, aligned with Intercom's Customer Agent pricing strategy

Fin for Sales is Intercom's inbound AI SDR, built on the same AI engine that powers Fin AI Agent for customer service, which the company says is trusted by over 12,000 businesses. According to their website, Fin engages prospects based on page context and behavior, answers pricing and product questions from your documentation, runs your qualification playbook conversationally, and books meetings via Calendly or Chili Piper. It is available 24/7 across chat, email, WhatsApp, social, and SMS. The structural differentiator is what Intercom calls Agent Orchestration: Fin can switch between sales and support within the same conversation without losing context. If a prospect asks a sales question and then raises a support issue, one agent handles both. For agencies whose clients are product-led or support-heavy, that is a real advantage, since buying intent often shows up as a product question. Note that 2026 brought consolidation: Salesforce acquired Intercom in June 2026 for approximately $3.6 billion, and Fin's technology is being folded into Agentforce, which introduces lock-in risk for teams on non-Salesforce CRMs. Pricing is usage-based and aligned with Intercom's customer agent pricing, and Fin requires the Intercom platform.

Best for: Product-led and support-heavy businesses where sales and support conversations overlap

#6 Meera — Contact for pricing

Meera is an AI texting platform focused on converting the leads you already paid for, which makes it directly relevant to paid ads work. According to their website, Meera engages a lead within seconds of opt-in over SMS, holds a two-way conversation that answers questions and handles objections, qualifies based on real replies, and then either books an appointment or warm-transfers a ready-to-buy lead to a live agent. It handles TCPA and consent logic, opt-outs, and messaging guardrails, and syncs to CRMs like Salesforce and HubSpot. Meera publishes documented results, which is rare in this category. Level Financing contacts new borrowers within 15 seconds of opt-in, and in early campaigns 43% of leads responded to that first outreach, 56% qualified, and 97% of those qualified leads booked a call. On aged leads, Penn Foster used conversational texting to revisit leads its team had stopped calling after seven days and lifted its lead-to-enrollment rate by 42%, generating $1.2M in additional revenue. Meera is honest about its scope: it works the leads you already have and does not source net-new cold contacts. Pricing is custom.

Best for: B2C and high-volume lead buyers, including lenders and education companies, that need SMS-first conversion of inbound and aged leads

#7 Conversica — Contact for pricing (one third-party review lists $1,500/month as a starting point; confirm with vendor)

Conversica has been in the conversational AI space since 2007, making it one of the longest-running players in lead follow-up. Its AI Revenue Digital Assistants manage lead follow-up and qualification through multi-channel engagement across email and SMS, with CRM integrations including Salesforce, HubSpot, Marketo, Pardot, and Dynamics. According to third-party comparisons, Conversica excels at persistent nurture: engaging leads that do not convert immediately and maintaining contact over days and weeks until they are ready for sales. That persistence is what makes Conversica a fit for agencies running webinar, content download, and event campaigns, where hundreds of leads would otherwise go cold in the CRM. It is better suited to lead database activation than real-time website engagement, so think of it as a follow-up engine rather than a speed-to-lead weapon. One independent review site lists Conversica pricing starting at $1,500 per month, though Conversica itself prices at enterprise/custom levels, so confirm directly. If your clients have large existing lead databases and thin SDR coverage, Conversica is a practical way to keep those leads warm.

Best for: Mid-market and enterprise teams with large lead databases needing persistent, multi-touch follow-up

Picking the right tool comes down to one question: where is your bottleneck? If your clients get plenty of clicks and leads but the leads go cold before anyone calls them back, you need speed-to-lead, and options like Worqd's under-60-second AI SDR response, 11x's Julian, or Meera's SMS-first engagement attack that problem directly. If the bottleneck is website conversion for Salesforce-heavy clients, Piper is the specialist. If it is outbound pipeline, Ava and Alice do that job well. And if it is a graveyard of old leads in the CRM, Conversica and Worqd's Pipeline Recovery both earn their keep. For most paid ads agencies, though, the honest assessment is that software alone does not fix a fragmented setup. You need ads, creative, and follow-up pulling in the same direction, with one plan and one report. That is exactly why Worqd takes our editor's choice: one growth partner runs the whole path from first click to booked call, and you can see whether it fits on a free growth call at worqd.com/book. More demand, faster follow-up, better creative. Book your Growth Call and find out where your funnel is stuck.

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