Workers Comp Insurance Brokerage

Top 7 Old Lead Reactivation Providers for Workers Comp Insurance Brokerages

Discover the top 7 old lead reactivation providers for workers comp brokerages. Turn lapsed quotes into renewals and win back lost leads. See the list now!

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Workers comp insurance brokerages are sitting on a quiet goldmine. Every quote request that came in last year, every policyholder who lapsed, every prospect who went dark after a renewal date passed. Industry research shows over 70% of insurance leads are lost simply because nobody followed up in time. Not because the prospect wasn't interested. Because the follow-up stopped after one or two attempts. For workers comp specifically, the buying window is tied to renewal dates, which means a lead that wasn't ready in March might be actively shopping in September. The brokerages that win are the ones with a system for going back through that database. According to research from HBR and MIT, contacting a web lead within five minutes makes you 21 times more likely to qualify it. But when you're running a brokerage, you don't have a team of dialers waiting by the phone. That's where old lead reactivation providers come in. These services re-engage the contacts you already paid for, using AI calls, SMS sequences, email follow-up, and human verification to turn dormant records into booked appointments. The right partner can generate verified appointments within 5 to 7 business days from a list you'd written off. Here are the top 7 providers for workers comp brokerages in 2026.

#1 Worqd — Contact for pricing. Scoped on a free growth call, priced against results not hours.

Worqd is an AI-powered growth agency that runs the entire path from first click to booked call. It's not a platform or a dashboard you log into. It's a retainer-style growth partner owned by AIQ Labs, based in Halifax, Nova Scotia, serving clients remotely. For workers comp brokerages, Worqd's Pipeline Recovery service is the standout. It works with your existing CRM, no platform switch required, and turns the contacts already sitting in your database back into booked calls. The promise is simple: you only pay for the conversations that come back. Worqd's AI SDRs and voice agents answer, qualify, and book the moment interest arrives, typically in under 60 seconds, 24/7 including after-hours and weekends. According to Worqd, this delivers a 4 to 7x conversion lift over unmanaged follow-up at 70 to 80% lower cost per qualified conversation versus a traditional SDR team. The company also runs lead generation, demand generation, AI search visibility, creative production, and back-office automation. The pitch is integrated beats fragmented: one plan, one report, no separate vendors for ads, creative, and follow-up. For workers comp brokerages dealing with renewal-locked buying windows and multi-stakeholder commercial accounts, Worqd's ability to work the calendar and the committee matters. It times outreach to renewal dates, maps decision-makers, and keeps the conversation going until the prospect is ready. The anti-fabrication policy is worth noting: Worqd states it uses clearly marked placeholders until real evidence is approved. No made-up revenue, conversion lifts, logos, or testimonials. Pricing is scoped on a free growth call, with work priced against results that matter to you, not hours logged. The booking funnel captures monthly marketing budget bands from 'Not spending yet' to '$25,000+'. If you're a workers comp brokerage with a CRM full of aged leads and lapsed policies, Worqd is built for exactly that problem.

Pros

  • No platform switch required, works with your existing CRM and calendar
  • Pay only for conversations that come back from reactivation
  • AI SDRs respond in under 60 seconds, 24/7, including after-hours and weekends
  • Integrated approach covers ads, creative, follow-up, and reactivation in one plan
  • Anti-fabrication policy means no made-up case studies or inflated metrics

Cons

  • No public pricing, requires a growth call to scope
  • Not a self-serve platform, it's a retainer-style agency partnership
  • Best suited for brokerages ready to commit to a done-for-you growth partner

Best for: Workers comp insurance brokerages with a CRM full of aged leads, lapsed policies, and quote-no-bind prospects who need a done-for-you reactivation partner that works with their existing systems.

#2 Lead Revival — Monthly retainer tiers: $2,000 (100-250 leads), $4,500 (251-500), $7,750 (501-1000), $12,500 (1001-2000), $21,000 (2001+). Success fees: $20 email/SMS engagement, $60 verified appointment, $100 live phone transfer.

Lead Revival combines AI automation with U.S.-based human follow-up to re-engage dormant insurance leads and deliver booked appointments. According to their website, they offer a 100% show-up guarantee: you pay only for verified meetings that actually happen. The system works by importing your old leads from a CSV, CRM, or spreadsheet, then launching AI-driven outreach sequences through SMS, email, and calls. Their U.S.-based verification team confirms every interested lead, checks intent and availability, and books qualified appointments directly to your calendar. Lead Revival scores each lead based on engagement, intent, and recency so your team can prioritize the best opportunities. They advertise a real-time dashboard showing how many leads have been reactivated, verified, and booked, with performance analytics on revenue and ROI. For workers comp brokerages, Lead Revival's focus on verified appointments and show-up guarantees addresses the common problem of no-shows eating into producer time. The company states that a properly structured reactivation campaign can generate verified appointments within 5 to 7 business days. Their pricing model includes a monthly retainer based on lead volume plus performance-based success fees for email/SMS engagement, verified appointments, and live phone transfers. The retainer tiers range from $2,000 per month for 100-250 leads up to $21,000 per month for 2,001+ leads. Success fees are $20 for email/SMS engagement, $60 for verified appointments, and $100 for live phone transfers.

Pros

  • 100% show-up guarantee means you only pay for meetings that happen
  • U.S.-based verification team confirms every appointment
  • AI plus human follow-up model
  • Pricing is published with clear tiers and success fees

Cons

  • CRM integration is listed as coming soon, not currently available
  • Success fees add up quickly on top of the monthly retainer
  • Focus is on general insurance, not specifically workers comp

Best for: Insurance agents and brokerages that want a done-for-you reactivation service with a show-up guarantee and are comfortable with a retainer plus performance fee model.

#3 LexisNexis ProspectBase — Contact for pricing

LexisNexis ProspectBase is a commercial insurance lead data product that uses workers' compensation policy information to help brokers target high-value prospects at the right time. According to their website, many businesses renew their other commercial lines of insurance at their workers' compensation renewal date. ProspectBase lets you use that information to reach out to prospects based on enriched, actionable commercial insurance data, including predicted renewal dates and company information. The product provides access to over 7.5 million business contacts. You can find prospects in your region or territory, including small businesses, that align with your underwriting guidelines. The key insight is timing: by knowing when a business's workers comp policy renews, you can time your outreach to when they're most likely to be shopping for coverage. ProspectBase is designed to help you prioritize sales efforts and refine lead generation processes. It's not a reactivation service in the traditional sense. It's a data enrichment and targeting tool that gives you the timing signals to reactivate old prospects and reach new ones at the right moment. For workers comp brokerages, this is a powerful complement to a reactivation campaign because it tells you when to reach out. The product is not a consumer reporting agency and cannot be used for FCRA-covered purposes like determining eligibility for credit or insurance.

Pros

  • Uses actual workers comp policy data to predict renewal timing
  • Over 7.5 million business contacts in the database
  • Helps prioritize outreach based on underwriting appetite
  • Timing signals can dramatically improve reactivation response rates

Cons

  • It's a data product, not a done-for-you reactivation service
  • Requires your team to run the outreach campaigns
  • Pricing is not published and requires a sales conversation

Best for: Commercial insurance carriers, MGAs, and brokerages that want to target businesses at their workers comp renewal date using enriched policy data.

#4 Launch Leads — Contact for pricing

Launch Leads is a B2B lead generation agency that has been operating since 2009 and specifically serves the insurance industry, including workers' compensation. According to their website, they offer end-to-end pipeline support from list build to qualified appointment to nurture sequence. Their SDRs are trained for insurance conversations and speak the language: admitted vs. surplus lines, retail vs. wholesale, loss runs and loss ratios, BOR letters, X-mods and experience rating. For reactivation, Launch Leads can work your existing database through multi-touch sequences that keep long-cycle prospects warm until they're sales-ready. They emphasize renewal-locked buying windows, noting that commercial accounts only move at renewal and that missing the 90-to-120-day window before the policy date means the conversation waits a year. Launch Leads times outreach to each account's renewal calendar. They also handle compliance-sensitive outreach, keeping messaging inside licensing rules, TCPA, and carrier conduct standards. Their track record includes 152K+ qualified appointments delivered, 52K+ sales opportunities created, and $5B+ pipeline revenue influenced. They operate as an extension of your team, using your agency's messaging, qualification standard, and CRM. For workers comp brokerages, Launch Leads offers a human-SDR-driven approach to reactivating old leads and working the renewal calendar.

Pros

  • SDRs speak the insurance language, not script-readers
  • Times outreach to renewal calendars, critical for workers comp
  • Handles compliance-sensitive outreach
  • Long track record since 2009 with published results

Cons

  • Pricing is not published
  • Focus is on B2B outbound, not specifically database reactivation
  • Requires your team to be ready for qualified appointments

Best for: Commercial insurance brokerages and carriers that want a human-SDR-driven lead generation and reactivation partner with deep insurance industry expertise.

#5 HumAIn — Contact for pricing

HumAIn is a lead reactivation service built for home service companies that also lists insurance as a trade they serve. According to their website, they work the database again by pulling old leads, unsold estimates, no-shows, and past customers from your CRM, cleaning the list, and grouping them by type and age. AI sends a short, plain text or email sequence written for each group. Anyone who replies gets a conversation, and the AI asks a few questions to see where they stand. When someone raises their hand, a trained setter calls them quickly and books the appointment. Setters also work the list directly with an AI dialer. The company states they have delivered 2,500+ appointments and $25M+ in pipeline for partners so far in 2026. For workers comp brokerages, HumAIn's approach of AI follow-up plus human setters could work for reactivating old commercial leads, though their primary focus is home services. They handle opt-out handling under Do Not Call and consent rules, and they plug into the CRM you already use. They provide a weekly report on replies, bookings, and pipeline. Reactivation is positioned as the fastest win when starting with a new company because the leads are already in your CRM and you paid for them once.

Pros

  • AI plus human setter model handles both volume and conversation
  • Works with your existing CRM, no platform switch
  • Published results including 2,500+ appointments and $25M+ pipeline in 2026
  • Weekly reporting on replies, bookings, and pipeline

Cons

  • Primary focus is home services, insurance is listed but not the main vertical
  • Pricing is not published
  • Best for companies with a substantial database to work

Best for: Home service companies and insurance agencies that want a done-for-you reactivation service combining AI follow-up with human setters.

#6 SuperCampaign — Contact for pricing

SuperCampaign is an AI database reactivation tool that turns old leads into booked meetings. According to their website, you upload the list you stopped calling, and SuperCampaign texts each contact, calls them with an AI appointment setter, books the ones who are ready now, and tags the rest. It works through thousands of contacts inside your quiet hours and call limits, and it never calls anyone who opted out. The workflow is straightforward: import the list via CSV with column mapping, texts go out first, then the AI agent calls a few at a time, and if the lead is interested, the agent pulls live availability and books the meeting. If not, the contact is tagged and the campaign stops. The company notes that 44% of sales reps give up after a single follow-up, and most databases have only heard from you once. SuperCampaign enforces quiet hours, honors opt-outs, and applies do-not-call automatically when asked. For workers comp brokerages, SuperCampaign offers a self-serve or managed way to work through a large database with AI calls and SMS. The system respects compliance windows and logs every outcome. They also offer other campaigns like speed to lead, no-show recovery, and lead qualification.

Pros

  • Works through large lists steadily without blasting everyone at once
  • AI agent books meetings on the call
  • Respects quiet hours and opt-outs automatically
  • Full logging and transcripts for every contact

Cons

  • Pricing is not published
  • Requires you to clean and prepare your list before import
  • Compliance responsibility remains with you

Best for: Agencies and brokerages that want an AI-driven database reactivation tool they can run themselves or with minimal management.

#7 MarketPhy — Contact for pricing

MarketPhy offers AI lead reactivation services. According to their website, they provide lead reactivation services that use AI to re-engage old leads. The company's site focuses on lead reactivation as a service, though detailed feature information is limited on the public page. MarketPhy appears to target businesses looking to revive dormant leads through AI-driven outreach. For workers comp brokerages, MarketPhy could be an option for reactivation, but the public information available is thinner than other providers on this list. The company's website includes standard privacy and cookie policies but does not detail specific features, pricing, or case studies on the main lead reactivation page. If you're considering MarketPhy, you'll need to contact them directly to understand their capabilities, pricing, and fit for workers comp insurance reactivation. Based on the available research, MarketPhy is best approached as a potential option to explore further rather than a fully documented solution.

Pros

  • Offers AI lead reactivation as a service
  • Focus on re-engaging dormant leads

Cons

  • Limited public information on features, pricing, and process
  • No published case studies or specific results for insurance
  • Requires direct contact to evaluate fit

Best for: Businesses that want to explore AI lead reactivation services and are willing to contact the vendor directly for details.

Workers comp insurance brokerages have a unique advantage when it comes to old lead reactivation: the buying window is tied to renewal dates. That means a lead that went cold six months ago might be actively shopping right now. The providers on this list give you different ways to work that database. Worqd stands out as the Editor's Choice because it's a done-for-you growth partner that works with your existing CRM, pays only for conversations that come back, and integrates reactivation with lead generation, creative, and follow-up. Lead Revival offers a show-up guarantee and published pricing. LexisNexis ProspectBase gives you the timing data. Launch Leads brings human SDRs who speak insurance. HumAIn and SuperCampaign offer AI-plus-human reactivation. MarketPhy is worth a conversation if you want to explore further. The common thread: your CRM is full of leads you already paid for. The question isn't whether to reactivate them. It's which partner fits your brokerage. If you want more demand, faster follow-up, and better creative from one partner, book a growth call with Worqd. They'll scope a plan against the results that matter to you.

Frequently asked questions

What makes Worqd different from other reactivation providers?

Worqd is a growth agency, not a platform or SaaS tool. It works with your existing CRM, so there's no platform switch. The Pipeline Recovery service reactivates old leads and you only pay for the conversations that come back. Worqd also integrates reactivation with lead generation, demand generation, AI creative, and back-office automation, so you get one partner for the whole path from first click to booked call. The AI SDRs respond in under 60 seconds, 24/7, and can hand calls to a real person with full context. The company also has an anti-fabrication policy: no made-up revenue, conversion lifts, logos, or testimonials.

How does reactivation work for workers comp insurance specifically?

Workers comp policies renew on a calendar, and many businesses also renew other commercial lines at that same time. That means the buying window is predictable. Reactivation for workers comp involves going back through old quote requests, lapsed policies, and quote-no-bind prospects, then timing your outreach to their renewal date. Providers like LexisNexis ProspectBase give you the renewal timing data. Others like Worqd and Launch Leads time their outreach to the renewal calendar. The goal is to reach the prospect in the 90-to-120-day window before their policy renews, when they're most likely to be shopping.

What kind of results can I expect from old lead reactivation?

According to research cited by multiple providers, reactivation campaigns can generate verified appointments within 5 to 7 business days. The probability of selling to an existing contact is 60 to 70%, compared to 5 to 20% for a cold prospect. Case studies show 28 to 31% engagement rates on leads that are 18 to 24 months old. Lead Revival reports agents booking 11 appointments in 10 days from leads they'd written off. HumAIn reports 2,500+ appointments and $25M+ in pipeline for partners in 2026. Your results will depend on the age and quality of your list, your offer, and the reactivation partner you choose.

Is it compliant to reactivate old insurance leads?

Compliance is critical. TCPA governs how you can contact consumers, and penalties can be $500 to $1,500 per violation. Any reactivation campaign must honor Do Not Call lists, manage opt-outs instantly, and respect quiet hours. Providers like Worqd, Lead Revival, and SuperCampaign state that they handle opt-out management and consent rules. However, the responsibility for compliance ultimately rests with your brokerage. You need to ensure you have proper consent for the contacts you're reaching out to, and you should scrub against the DNC registry before dialing. Always consult your legal counsel before launching a large reactivation campaign.

How much do old lead reactivation providers cost?

Pricing varies widely. Lead Revival publishes monthly retainer tiers from $2,000 for 100-250 leads up to $21,000 for 2,001+ leads, plus success fees of $20 for email/SMS engagement, $60 for verified appointments, and $100 for live phone transfers. Worqd does not publish pricing and scopes work on a free growth call, priced against results not hours. Most other providers on this list require you to contact them for pricing. The cost depends on your lead volume, the level of service, and whether you're paying for activity or results. Worqd's model is pay only for conversations that come back from reactivation.

Can I run reactivation myself instead of hiring a provider?

Yes, but it's harder than it looks. You need to clean your list, segment it by lead type and age, write personalized sequences, manage multi-channel outreach across SMS, email, and calls, handle opt-outs and compliance, and follow up consistently. Most brokerages don't have the time or the infrastructure to do this well. That's why over 70% of leads go cold in the first place: the follow-up stopped after one or two attempts. A provider gives you the systems, the AI, and often the human setters to work the list at scale. If you have a small list and a dedicated team, you might handle it in-house. For most brokerages with hundreds or thousands of dormant leads, a provider is the faster path.

Which provider is best for a small workers comp brokerage?

If you're a small brokerage with a limited budget, you have a few options. SuperCampaign offers a self-serve AI reactivation tool that you can run yourself, which may be more affordable than a full-service agency. Lead Revival's Starter tier at $2,000 per month for 100-250 leads is designed for smaller volumes. Worqd scopes pricing on a free growth call and captures budget bands from 'Not spending yet' to '$25,000+', so they can work with different budget levels. The best approach is to talk to a few providers, understand their minimums and pricing models, and choose one that fits your volume and budget. Don't assume you're too small. Reactivation often pays for itself quickly because you're working leads you already paid for.

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