AI SDR & Lead Conversion Built for Conference & Trade Show Organizers

{"faqs":[{"answer":"Our AI SDR and AI voice agents answer, qualify, and book every exhibitor or sponsorship inquiry the moment interest arrives — under 60 seconds, 24/7, including after-hours and weekends. Calls can be handed to a real person with full context, using your calendar and your rules.","question":"How can AI SDRs help with exhibitor rebooking and sponsorship sales?"},{"answer":"No. Worqd is a growth partner, not a platform. Pipeline Recovery and our follow-up systems work with your existing CRM, phone, and document tools — no platform switch required.","question":"We already have a CRM and registration tools. Do we have to switch platforms?"},{"answer":"There is no public pricing. Work is priced against the results that matter to you, not the hours we log, and it's scoped on a free growth call. For pipeline recovery, you only pay for the conversations that come back.","question":"What does Worqd cost, and how is it priced for show organizers?"},{"answer":"Paid campaigns and outreach can start producing inquiries within days of launch, and our AI SDRs qualify each one in under 60 seconds. SEO compounds over months, so it's a longer-term channel we build alongside the fast ones.","question":"How fast can we see inquiries after launching with Worqd?"},{"answer":"A traditional SDR team costs far more per qualified conversation, and most agencies hand off leads to slow, unmanaged follow-up. Worqd delivers a 4-7x conversion lift over unmanaged follow-up at 70-lower cost per qualified conversation, with one integrated plan and one report — no vanity metrics.","question":"How is Worqd different from hiring an in-house SDR team or a lead-gen agency for our show?"}],"steps":[{"step":"1","title":"Find the bottleneck","gradient":"from-orange-500 to-red-500","description":"We look at your exhibitor pipeline, sponsorship offers, channels, response process, and data to find where exhibitor retention and exhibit space sales are stuck — before touching anything."},{"step":"2","title":"Build and launch fast","gradient":"from-yellow-500 to-orange-500","description":"We map priority channels and the lead-handling path, then launch campaigns, creative, outreach, and instant AI follow-up. Paid campaigns and outreach can start producing inquiries within days of launch."},{"step":"3","title":"Scale what works","gradient":"from-green-500 to-emerald-500","description":"We watch lead quality and outcomes, test what matters, drop what doesn't, and recover missed demand — growing your show without adding busywork."}],"ctaText":"Book a Growth Call — find where your exhibitor pipeline is stuck and get more demand, faster follow-up, and better creative.","eyebrow":"AI SDR for Show Organizers","benefits":[{"icon":"Target","title":"Faster follow-up, more rebookings","gradient":"from-emerald-500 to-teal-500","description":"Rebooking windows are short — once a show closes, exhibitors evaluate next year's spend within weeks. Our AI SDRs respond to every exhibitor inquiry in under 60 seconds, 24/7 including after-hours and weekends, so interested exhibitors never sit unanswered while they shop other shows. Every inquiry is qualified against your rules before it reaches your sales team, with calls handed to a real person with full context.","proof_point":"4-7x conversion lift over unmanaged follow-up"},{"icon":"DollarSign","title":"Lower cost per qualified conversation","gradient":"from-blue-500 to-purple-500","description":"Hiring an SDR team to chase exhibitor renewals, FTE rebookings, and sponsorship leads across a 25-35% annual churn base is costly. Worqd delivers qualified conversations at 70-lower cost per qualified conversation than a traditional SDR team — priced against the rebookings that matter to your net square footage, not the hours we log.","proof_point":"70-lower cost per qualified conversation versus a traditional SDR team"},{"icon":"Users","title":"Revive the exhibitors already in your CRM","gradient":"from-cyan-400 to-purple-400","description":"Your CRM is full of past exhibitors, lapsed sponsors, and stalled booth space conversations from previous editions. Pipeline Recovery turns those contacts back into booked calls — working with your existing CRM, no platform switch, and you only pay for the conversations that come back. It's on-site rebooking discipline applied year-round, before churn becomes permanent.","proof_point":"You only pay for the conversations that come back"}],"features":["AI SDR and AI voice agents answer, qualify, and book exhibitor and sponsorship inquiries the moment interest arrives — under 60 seconds, 24/7","Calls can be handed to a real person with full context, using your calendar and your rules","Pipeline Recovery turns the contacts already in your CRM back into booked calls, with no platform switch required","Demand generation puts your show in front of the right buyers on Google, LinkedIn, Meta, TikTok, retargeting, and B2B outreach, plus landing pages","AI Creative Lab produces UGC-style video ads and static creative at media-buying speed, with scripts, hooks, offers, and CTAs included","AI Search Visibility (AEO/GEO) gets your show cited inside ChatGPT, Perplexity, Google AI Overviews, Claude, and Copilot — tracked as a distinct metric"],"headline":"Stop Losing Exhibitors to Slow Follow-Up — Book More Calls, Fill More Floor Space","problems":[{"icon":"TrendingUp","stat":"25-35% churn","color":"from-red-500 to-pink-500","title":"Exhibitor churn drains your floor plan year after year","description":"The average successful trade show churns 25-35% of exhibitors annually, and many events run closer to 50%. Since most shows need at least 30% retention just to hold their net square footage (NSF), every lapsed rebooking hits your booth space sales directly — and with exhibit booths generating 62% of total event revenue, churn is a revenue problem, not just a floor plan problem. While you focus on acquisition, stalled renewal conversations sit unanswered while exhibitors shop competing shows."},{"icon":"AlertTriangle","stat":"44% rebook","color":"from-orange-500 to-yellow-500","title":"First-time exhibitors walk away without rebooking","description":"Only 44% of first-time exhibitors sign on for the next edition of their event — meaning more than half of your First-Time Exhibitor (FTE) program investment disappears every cycle. FTEs often leave the show floor without clear lead retrieval results or the confidence that their booth spend justified return, and without fast, structured follow-up after the show, that first-year churn becomes permanent."},{"icon":"DollarSign","stat":"62% of revenue","color":"from-purple-500 to-pink-500","title":"Booth revenue is under pressure from a shrinking buyer pool","description":"Exhibit booths generate 62% of total event revenue, while sponsorship sales contribute just 11%. With mergers and corporate consolidations shrinking your list of prospective exhibitors and the average price per square foot of exhibit space climbing year over year, selling booth space and sponsorship packages is getting tougher. Chasing renewals and sponsorship leads with a traditional SDR team is expensive — and slow follow-up loses conversations you already paid to create."}],"quickWins":["Instantly qualify every exhibitor inquiry and sponsorship lead in under 60 seconds, 24/7 — including after-hours and weekend inquiries that arrive right after your show closes.","Reactivate lapsed exhibitors and stalled sponsorship conversations already sitting in your CRM — no platform switch, and you only pay for the conversations that come back."],"subheadline":"Worqd pairs targeted lead generation with AI SDRs that qualify and book every inquiry in under 60 seconds — so your exhibitor pipeline and sponsorship sales never go cold.","problemTitle":"The Hidden Costs Killing Conference & Trade Show Organizer Growth","testimonials":[{"quote":"The AI SDR books exhibitor inquiries in under a minute, even on weekends. Before Worqd, renewal leads sat unanswered until Monday — and by then, several had already committed booth space to a competing show.","title":"Show Director","author":"Marcus Delaney","business_type":"Conference & Trade Show Organizer"},{"quote":"Pipeline Recovery brought last year's lapsed exhibitors back into booked calls using the CRM we already had. We didn't switch platforms, and we only paid for the conversations that actually came back — which made the renewal math easy to defend.","title":"Owner","author":"Priya Raghavan","business_type":"Conference & Trade Show Organizer"},{"quote":"One plan, one report — instead of separate vendors for ads, creative, and follow-up. Worqd runs the whole path from first click to booked call, and for exhibitor sales, the follow-up speed is the difference.","title":"Event Operations Manager","author":"Elena Vasquez","business_type":"Conference & Trade Show Organizer"}],"whyDifferent":["One partner runs the whole path from first click to booked call","Integrated beats fragmented: one plan, one report, one accountable team","Every inquiry qualified in under 60 seconds, 24/7 including weekends","4-7x conversion lift over unmanaged follow-up, at lower cost","Pipeline recovery works with your existing CRM — no platform switch","You only pay for the conversations that come back","No vanity metrics — we report on results that matter to you","Priced against the results that matter, not the hours we log"],"benefitsTitle":"Why Conference & Trade Show Organizers Choose Worqd","solutionTitle":"How Worqd Fills Your Pipeline for Conference & Trade Show Organizers","internal_links":null,"solutionPoints":["AI SDRs deliver a 4-7x conversion lift over unmanaged follow-up at 70-lower cost per qualified conversation than a traditional SDR team","Every exhibitor or sponsorship inquiry is qualified in under 60 seconds, 24/7 — including after-hours and weekends","Pipeline reactivation works with your existing CRM, and you only pay for the conversations that come back"],"socialProofText":"AI SDRs deliver a claimed 4-7x conversion lift over unmanaged follow-up at 70-lower cost per qualified conversation versus a traditional SDR team — every inquiry qualified in under 60 seconds, 24/7.","problemHighlight":"Exhibitor churn","solutionSubtitle":"One growth partner runs the whole path from first click to booked call — no more fragmented vendors or missed exhibitor inquiries.","headlineHighlight":"Book More Calls","research_keywords":["trade show organizer","exhibitor retention strategies","exhibitor churn prevention","trade show exhibitor rebooking","conference and trade show planning","exhibit space sales","trade show ROI","lead retrieval for exhibitors","trade show statistics","exhibitor satisfaction survey","trade show revenue growth","on-site rebooking strategy","first-time exhibitor program","trade show floor plan management","event sponsorship sales"],"solutionDescription":"Worqd is an AI-powered growth agency, not another dashboard. We put your show in front of the right buyers with paid ads, SEO, local SEO, and B2B outreach, then our AI SDR and AI voice agents answer, qualify, and book the moment interest arrives — under 60 seconds, 24/7, including after-hours and weekends. Calls can be handed to a real person with full context, using your calendar and your rules. And when last year's exhibitors go quiet, Pipeline Recovery turns the contacts already in your CRM back into booked calls — no platform switch required.","research_sources_count":14}