Lead Generation Services for Solar Installation Companies

{"faqs":[{"answer":"We attack CAC on two fronts: better-targeted demand generation on Google, Meta, and LinkedIn, and fast follow-up that converts more of the leads you already pay for. Our AI SDRs deliver a claimed 4-7x conversion lift over unmanaged follow-up at 70-lower cost per qualified conversation versus a traditional SDR team.","question":"How do you lower solar customer acquisition cost when it's climbing toward $0.84 per watt?"},{"answer":"Our AI SDR and AI voice agents answer, qualify, and book the moment interest arrives — 24/7, including after-hours and weekends, in under 60 seconds. Calls can be handed to a real person with full context, and the system uses your calendar and your rules.","question":"What happens to leads that come in after hours or on weekends?"},{"answer":"Yes. Our Pipeline Recovery service turns the contacts already in your CRM back into booked calls — it works with your existing CRM, no platform switch required. You only pay for the conversations that come back.","question":"We have thousands of old quotes in our CRM. Can you work with our existing CRM?"},{"answer":"Paid campaigns and outreach can start producing inquiries within days of launch. SEO compounds over months. We start by finding the bottleneck — your buyer, offer, channels, and response process — then build the plan and launch quickly.","question":"How fast can we see inquiries after signing with Worqd?"},{"answer":"Shared, low-intent leads convert at only 5% and drive your cost per close up. Worqd builds owned demand through paid ads, SEO, local SEO, and targeted outreach, then responds instantly with AI SDRs — so you're not competing with three other installers for the same homeowner.","question":"Why not just buy shared solar leads like most installers do?"}],"steps":[{"step":"1","title":"Book a growth call","gradient":"from-orange-500 to-red-500","description":"We find the bottleneck — your buyers, offer, channels, response process, and data — before touching anything. Free, no pressure."},{"step":"2","title":"We build and launch fast","gradient":"from-yellow-500 to-orange-500","description":"Priority channels, landing pages, creative, outreach, and your lead-handling path go into motion. Paid campaigns and outreach can start producing inquiries within days of launch."},{"step":"3","title":"Scale what works","gradient":"from-green-500 to-emerald-500","description":"We watch lead quality and outcomes, test what matters, drop what doesn't, and recover missed demand — so you grow without adding busywork."}],"ctaText":"Book a Growth Call — find your bottleneck, get a clear plan, and start turning more solar leads into booked calls.","eyebrow":"Solar Lead Generation","benefits":[{"icon":"DollarSign","title":"Lower cost per qualified conversation","gradient":"from-emerald-500 to-teal-500","description":"AI SDRs qualify every inbound inquiry in under 60 seconds, 24/7 — including after-hours and weekends when homeowners are actually researching solar. Instead of losing leads to voicemail or next-day callbacks, the system books qualified appointments directly to your calendar using your availability rules. At 70-lower cost per qualified conversation versus a traditional SDR team, you convert more of your existing ad spend into site surveys without adding headcount.","proof_point":"70-lower cost per qualified conversation versus traditional SDR team"},{"icon":"Clock","title":"Beat the follow-up clock","gradient":"from-blue-500 to-purple-500","description":"Database reactivation turns your existing CRM contacts — old quotes, unconverted site surveys, and aged leads — back into booked calls. The system works with your current CRM (no platform switch required) and you only pay for conversations that actually come back. In a market where new lead costs are climbing toward $10,000 per sale, recovering pipeline you've already paid for is the fastest path to revenue.","proof_point":"You only pay for the conversations that come back"},{"icon":"Zap","title":"More winning ad creative, faster","gradient":"from-cyan-400 to-purple-400","description":"The Creative Sprint delivers up to 30 platform-ready video ads from one brief — 10 concepts × 3 hook variations — so you can test more angles across Meta, TikTok, and Google without creative bottlenecks. Scripts, hooks, offers, and CTAs are included. White-label delivery is available for agencies managing solar accounts. Faster creative testing means you find winning angles before competitors in a market fighting for 19% fewer homeowners.","proof_point":"Up to 30 platform-ready videos from one brief with the Creative Sprint"}],"features":["Lead generation built for solar: paid ads, SEO, local SEO, and targeted outreach that bring homeowners in, followed by instant response that turns them into booked calls","AI SDR and AI voice agents answer, qualify, and book the moment a homeowner shows interest — under 60 seconds, using your calendar and your rules, with calls handed to a real person with full context","Pipeline recovery reactivates the contacts already in your CRM — no platform switch — and you only pay for the conversations that come back","AI Creative Lab produces UGC-style video ads and static creative at media-buying speed, with scripts, hooks, offers, and CTAs included","Demand generation puts your offers in front of the right buyers on Google, LinkedIn, Meta, and TikTok, plus retargeting and landing pages","AI Search Visibility gets your solar brand cited inside ChatGPT, Perplexity, Google AI Overviews, Claude, and Copilot — tracked as a distinct metric"],"headline":"More Solar Leads. Faster Follow-Up. Booked Calls Without Burning Your Budget.","problems":[{"icon":"DollarSign","stat":"40%","color":"from-red-500 to-pink-500","title":"Customer Acquisition Costs Spiking 40% to $0.84/W in 2026","description":"Residential solar CAC is projected to jump from a five-year low of $0.60/W in 2025 to $0.84/W in 2026 — a 40% increase that pushes average cost per customer toward $10,000 per sale. With CAC already consuming roughly 25% of total installation expenses, installers face shrinking margins as the Section 25D ITC expiration drives a 19% market contraction. Every unqualified lead and delayed follow-up directly erodes profitability in a market fighting for fewer homeowners."},{"icon":"TrendingUp","stat":"19%","color":"from-orange-500 to-yellow-500","title":"Shared Leads Converting at Only 5% While Homeowners Wait","description":"Third-party lead aggregators sell the same homeowner to multiple installers, driving conversion rates down to 5%. Meanwhile, solar leads go cold within minutes without immediate contact — yet most installation companies still rely on manual callback processes that leave inquiries unanswered overnight and on weekends. Each missed response window wastes ad spend and hands the project to competitors who respond faster."},{"icon":"PhoneMissed","stat":"5%","color":"from-purple-500 to-pink-500","title":"Creative Testing Bottlenecks in a Shrinking 19% Market","description":"With the residential market contracting 19% in 2026, installers need to test more ad angles to capture a shrinking pool of buyers. But producing UGC-style video ads, static creative, and landing page variations at media-buying speed requires creative resources most solar companies don't have in-house. Slow creative iteration means wasted impression share on underperforming hooks while competitors scale winning angles."}],"quickWins":["Reactivate aged quotes in your CRM this month — AI SDR outreach books site surveys from homeowners who ghosted 6-12 months ago","Launch a Creative Sprint before Q4 to test 30 video angles targeting homeowners rushing to claim the Section 25D ITC before expiration"],"subheadline":"Worqd is a growth partner for solar installation companies — we bring in buyers, respond in under 60 seconds, and turn every inquiry into a booked call.","problemTitle":"Why Solar Installers Are Paying More for Less","testimonials":[{"quote":"Our AI SDR answers every inquiry in under a minute, even on weekends. Homeowners used to wait days for a callback — now they get booked while they're still reading our ad.","title":"Owner","author":"Marcus Delaney","business_type":"Solar Installation Company"},{"quote":"The database reactivation brought old quotes back to life without us switching CRMs. We only paid for the conversations that actually came back.","title":"Sales Director","author":"Priya Raghavan","business_type":"Solar Installation Company"},{"quote":"One plan, one report, and creative that actually gets tested. We stopped juggling three vendors and finally know what's working.","title":"Managing Partner","author":"Tom Okafor","business_type":"Solar Installation Company"}],"whyDifferent":["One partner runs ads, creative, and follow-up — integrated beats fragmented","Every inquiry qualified in under 60 seconds, 24/7 including weekends","AI SDRs claim 4-7x conversion lift over unmanaged follow-up","70-lower cost per qualified conversation than a traditional SDR team","We revive the old leads already sitting in your existing CRM","One plan, one report — no vanity metrics","We test more winning ad creative at media-buying speed","Priced against the results that matter, not the hours we log"],"benefitsTitle":"Why Solar Installation Companies Choose Worqd","solutionTitle":"How Worqd Fixes the Lead Path for Solar Installers","internal_links":null,"solutionPoints":["Instant response: AI SDRs and AI voice agents qualify every solar inquiry in under 60 seconds, 24/7 — including after-hours and weekends","Pipeline recovery: our database reactivation turns the contacts already in your CRM back into booked calls — you only pay for conversations that come back","Integrated growth: one plan, one report covering paid ads, SEO, local SEO, landing pages, and creative testing — not fragmented vendors"],"socialProofText":"One partner, one plan, one report — trusted by home service and solar businesses across North America, with every inquiry qualified in under 60 seconds.","problemHighlight":"Paying More for Less","solutionSubtitle":"One partner runs the whole path from first click to booked call — ads, creative, follow-up, and recovery.","headlineHighlight":"Faster Follow-Up.","research_keywords":["solar installation company near me","residential solar panel installation cost","best solar installers 2026","solar customer acquisition cost","solar lead generation companies","solar panel installation pricing","trusted solar installers","solar sales lead follow up","solar installation company reviews","solar panel cost per watt","solar installation financing options","solar installation company marketing","solar lead response time","solar installation company SEO","solar installation company lead generation"],"solutionDescription":"Worqd brings buyers in through paid ads, SEO, local SEO, and targeted outreach, then our AI SDRs answer and qualify every inquiry in under 60 seconds — 24/7, including after-hours and weekends. We test more winning ad creative at media-buying speed, revive the old leads already sitting in your CRM, and report on one plan with one report. No vanity metrics. No juggling separate vendors for ads, creative, and follow-up.","research_sources_count":12}